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Selecting the best portfolio alternative from a hybrid multiobjective GA-MCDM approach for New Product Development in the pharmaceutical industry.

Luis Fernando Morales MendozaJosé L. Perez-EscobedoCatherine Azzaro-PantelLuc PibouleauSerge DomenechAlberto Alfonso Aguilar-Lasserre
Published in: MCDM (2011)
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