The role of social presence in establishing loyalty in e-Service environments.

Dianne Cyr Khaled Hassanein Milena M. Head Alex Ivanov

Published in: Interact. Comput. (2007)

Keyphrases

social presence
service quality
social interaction
computer mediated
online learning
discussion forums
positive effects
web services
collaborative learning
instant messaging
distance learning
behavior patterns
cooperative
mobile phone