Visual Auxiliary Solutions to Analyse Social Media Data for Improving Marketing & Business.
Mithileysh SathiyanarayananAisha Kanwal JunejoOdunayo FadahunsiPublished in: IC3I (2019)
Keyphrases
- social media data
- social media
- telecommunications industry
- data mining
- online marketing
- customer relationship management
- consumer behavior
- visual information
- business processes
- visual features
- business intelligence
- social media sites
- website
- marketing strategies
- internet marketing
- massive amounts
- data streams
- small and medium sized
- social networks