Minimum cost seed set for competitive social influence.
Yuqing ZhuDeying LiZhao ZhangPublished in: INFOCOM (2016)
Keyphrases
- minimum cost
- social influence
- social networks
- seed set
- influence maximization
- np hard
- viral marketing
- social interaction
- approximation algorithms
- network flow
- spanning tree
- social relationships
- network flow problem
- online communities
- capacity constraints
- network structure
- user preferences
- social networking
- online social networks
- lower bound
- computational complexity
- website