The Dependent Variable in Social Media Use.
Helana ScheepersRens ScheepersRosemary StockdaleNurdin NurdinPublished in: J. Comput. Inf. Syst. (2014)
Keyphrases
- social media
- independent variables
- dependent variables
- statistically significant
- attitudes toward
- regression analysis
- regression model
- college students
- quantitative and qualitative
- social networks
- predictor variables
- pedagogical agents
- hrm practices
- significant predictors
- factorial design
- naive bayes
- information technology
- support vector
- multimedia