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Mommy influencers: Helpful or harmful? The relationship between exposure to mommy influencers and perceived parental self-efficacy among mothers and primigravida.
Gaëlle Ouvrein
Published in:
New Media Soc. (2024)
Keyphrases
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social capital
social influence
influence propagation
viral marketing
topic specific
intrinsic motivation
learning strategies
individual differences
social networks
computer self efficacy
website
environmental factors