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How readers' perceived self-congruity and functional congruity affect bloggers' informational influence: Perceived interactivity as a moderator.
Shih-Ju Wang
Chiu-Ping Hsu
Heng-Chiang Huang
Chia-Lin Chen
Published in:
Online Inf. Rev. (2015)
Keyphrases
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user satisfaction
perceived usefulness
e learning
user perceptions
databases
neural network
real world
genetic algorithm
factors affecting
individual differences
positive effects