Understanding the Beliefs and Intentions in Search and Purchase Functions in an E-Commerce Web Site.
Julian LinHock Chuan ChanPublished in: IEEE Trans. Engineering Management (2009)
Keyphrases
- website
- electronic commerce
- search algorithm
- search space
- product information
- internet search engines
- click stream data
- search strategy
- web navigation
- search behavior
- web users
- product search
- decision making
- search experience
- information seeking
- potential customers
- online shopping
- search tools
- mental states
- business models
- search queries
- web server
- web pages