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Discovering valuable frequent patterns based on RFM analysis without customer identification information.

Ya-Han HuTzu-Wei Yeh
Published in: Knowl. Based Syst. (2014)
Keyphrases
  • frequent patterns
  • data structure
  • preprocessing
  • sequential patterns
  • sequential pattern mining
  • data sets
  • data analysis
  • tree structure
  • frequent pattern mining
  • semi structured data