Capturing Knowledge Worker Behavior Based on Information Diffusion Theory.

Masayuki Ishikawa Peter Géczy Noriaki Izumi Takahira Yamaguchi

Published in: JCKBSE (2008)

Keyphrases

information diffusion
knowledge workers
social networks
diffusion models
diffusion model
network structure
information flow
diffusion process
heterogeneous social networks
viral marketing
information technology
online communities