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On Customer Data Deduplication: Lessons Learned from a R&D Project in the Financial Sector.
Pawel Boinski
Mariusz Sienkiewicz
Bartosz Bebel
Robert Wrembel
Dariusz Galezowski
Waldemar Graniszewski
Published in:
EDBT/ICDT Workshops (2022)
Keyphrases
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lessons learned
customer data
customer behavior
credit card
customer satisfaction
future directions
case study
data mining
fraud detection
customer relationship management
marketing strategies
customer base
decision making
customer service
response time
participatory design
website
transactional data