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Improving the prediction performance of customer behavior through multiple imputation.
Hyunju Noh
Minjung Kwak
Ingoo Han
Published in:
Intell. Data Anal. (2004)
Keyphrases
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customer behavior
multiple imputation
missing data
statistical databases
customer service
behavior patterns
customer data
transactional data
historical data
prediction model
website
knn
missing values
query logs
incomplete data
log files