The Mediating of Perceived Usefulness and Perceived Ease of Use: The Case of Mobile Banking in Yemen.
Ahmed Mohammed MutaharMohd Daud NorzaidiThurasamy RamayahOsama IsaacRasheed AbdulsalamPublished in: Int. J. Technol. Diffusion (2018)
Keyphrases
- perceived usefulness
- factors affecting
- factors that affect
- questionnaire survey
- attitudes toward
- user satisfaction
- university students
- structural equation modeling
- mobile learning
- user acceptance
- information quality
- technology acceptance model
- technology adoption
- positive effects
- mobile phone
- computer self efficacy
- mobile applications
- factors influencing
- mobile technologies
- statistically significant
- context aware
- databases
- behavioral intention