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Disentangling the antecedents of rational versus emotional negative electronic word of mouth on a peer-to-peer accommodation platform.

Chaofan YangYongqiang SunNan WangXiao-Liang Shen
Published in: Internet Res. (2024)
Keyphrases
  • peer to peer
  • electronic word of mouth
  • positive and negative
  • positive or negative
  • real time
  • decision making
  • information systems
  • service quality