Modelling Competitive marketing strategies in Social Networks.

Rahul Goel Anurag Singh Fakhteh Ghanbarnejad

Published in: CoRR (2018)

Keyphrases

marketing strategies
social networks
direct marketing
social network analysis
customer satisfaction
life cycle
social media
customer relationship management
information diffusion
online social networks
support systems
databases
information extraction
software engineering
data management
network structure