Continuous Experimentation with Product-Led Business Models: A Comparative Case Study.
Rasmus RosPublished in: ICSOB (2020)
Keyphrases
- business models
- case study
- life cycle
- product information
- mass customization
- product space
- competitive environment
- development process
- real world
- social commerce
- knowledge management
- software development
- product design
- product development
- conceptual framework
- test bed
- electronic commerce
- mobile payment
- cloud computing
- information systems