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What Factors Influence Online Product Sales? Online Reviews, Review System Curation, Online Promotional Marketing and Seller Guarantees Analysis.
Zhijie Zhao
Jiaying Wang
Huadong Sun
Yang Liu
Zhipeng Fan
Fuhua Xuan
Published in:
IEEE Access (2020)
Keyphrases
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online reviews
product reviews
sentiment analysis
opinion mining
online consumer reviews
website
sentiment classification
electronic word of mouth
internet marketing
data mining
product features
viral marketing
consumer behavior
potential customers
small and medium sized