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The impact of social cues and effectiveness in check-in advertising.

Chi-Lun Liu
Published in: Kybernetes (2014)
Keyphrases
  • social media
  • data sets
  • social networks
  • information systems
  • information technology
  • email
  • social network analysis
  • virtual communities
  • online advertising
  • social learning
  • factors that influence
  • social capital