Evaluating Electronic Commerce Acceptance with the Technology Acceptance Model.
Donna Weaver McCloskeyPublished in: J. Comput. Inf. Syst. (2004)
Keyphrases
- electronic commerce
- user acceptance
- technology acceptance
- innovation diffusion theory
- service quality
- technology adoption
- mobile commerce
- theoretical framework
- agent technology
- perceived usefulness
- information systems
- small and medium sized enterprises
- online auctions
- business models
- business transactions
- online banking
- negotiating agents
- cooperative
- brokerage services
- agent mediated
- negotiation protocol
- electronic marketplaces
- customer satisfaction
- factors influencing
- social influence