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Digital marketing program design based on abnormal consumer behavior data classification and improved homomorphic encryption algorithm.

Jun CuiHao JiangZhendan Xu
Published in: PeerJ Comput. Sci. (2023)
Keyphrases
  • consumer behavior
  • data analysis
  • databases
  • data sources
  • knowledge discovery
  • privacy preserving
  • software architecture
  • data mining technology
  • encryption algorithm