Is he Becoming an Excellent Customer for us? A Customer Level Prediction Method for a Customer Relationship Management System.
Chiaki DoiMasaji KatagiriTakashi ArakiDaizo IkedaHiroshi ShigenoPublished in: AINA (2018)
Keyphrases
- management system
- churn prediction
- significant improvement
- experimental evaluation
- electronic commerce
- cost function
- detection method
- high precision
- customer behavior
- prediction algorithm
- customer satisfaction
- computational cost
- prediction accuracy
- clustering method
- segmentation method
- computationally efficient
- model selection
- high accuracy
- prediction error
- similarity measure
- data sets
- classification method
- potential customers
- detection algorithm
- support vector machine
- classification accuracy
- dynamic programming
- k means
- objective function
- image segmentation
- website
- neural network