Exploring the Dimensionality of Service Quality: an Application of TOPSIS in the Indian Banking Industry.
Manabendra N. PalKoushiki ChoudhuryPublished in: Asia Pac. J. Oper. Res. (2009)
Keyphrases
- service quality
- banking industry
- customer satisfaction
- internet banking
- return on investment
- information technology
- service providers
- electronic commerce
- money laundering
- information systems
- user satisfaction
- quality of service
- competitive advantage
- call center
- job satisfaction
- commercial banks
- multi criteria
- criminal activities
- database
- database systems
- real time