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Customer Preferences for Online Games: A Conjoint Analysis Approach with Market Segmentation.
Rogel Angelo Rebualos
Yogi Tri Prasetyo
Irene Dyah Ayuwati
Satria Fadil Persada
Published in:
ICSEB (2022)
Keyphrases
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online game
customer preferences
online gaming
multi player
resource allocation
multi attribute
educational games
virtual communities