Financial Lower Bounds of Online Advertising Abuse - A Four Year Case Study of the TDSS/TDL4 Botnet.
Yizheng ChenPanagiotis KintisManos AntonakakisYacin NadjiDavid DagonWenke LeeMichael FarrellPublished in: DIMVA (2016)
Keyphrases
- online advertising
- lower bound
- case study
- upper bound
- branch and bound algorithm
- user behavior
- branch and bound
- peer to peer
- behavioral targeting
- np hard
- advertising campaigns
- user experience
- lower and upper bounds
- long tail
- optimal solution
- objective function
- sponsored search
- display advertising
- denial of service attacks
- real world
- internet advertising
- min sum
- network traffic
- search advertising
- web pages
- stock market