Multi-Channel Sequential Behavior Networks for User Modeling in Online Advertising.
Iyad BatalAkshay SoniPublished in: CoRR (2020)
Keyphrases
- multi channel
- user modeling
- online advertising
- user behavior
- user model
- anti aliasing
- information filtering
- display advertising
- behavioral targeting
- single channel
- user profiles
- web search
- user experience
- information retrieval
- recommender systems
- user interface
- advertising campaigns
- user interests
- collaborative filtering
- relevance feedback
- sponsored search
- internet advertising
- data analysis