An Empirical Analysis of the Perception of Mobile Website Interfaces and the Influence of Culture.
Kiemute OyiboYusuf Sahabi AliJulita VassilevaPublished in: PPT@PERSUASIVE (2016)
Keyphrases
- website
- mobile devices
- user interface
- mobile phone
- web content
- factors influencing
- context aware
- mobile learning
- mobile environments
- web pages
- web users
- mobile computing
- cross cultural
- mobile services
- organizational culture
- mobile applications
- computing environments
- electronic commerce
- information technology
- mobile commerce
- mobile communication
- mobile terminals
- cultural dimensions
- location aware
- internet users
- human perception
- mobile users
- human computer interaction