Node Influence Calculation of Novel Social Networks.
Jiahao CaiXin FengHan JiangMinyong ShiPublished in: ICIS (2019)
Keyphrases
- social networks
- social influence
- information diffusion
- viral marketing
- influence propagation
- information propagation
- social network analysis
- social media
- directed graph
- online social networks
- social networking
- betweenness centrality
- heterogeneous social networks
- overlapping communities
- centrality measures
- factors influencing
- online communities
- social interaction
- diffusion model
- search engine
- calculation method
- degree distribution
- power law distribution
- influence maximization
- cooperative
- social networking sites
- social roles
- tree structure