An Intelligent Embedded Marketing Service System based on TV apps: Design and implementation through product placement in idol dramas.
Hui-Fei LinChi-Hua ChenPublished in: Expert Syst. Appl. (2013)
Keyphrases
- implementation issues
- website
- product design
- real time embedded
- web services
- case study
- customer service
- telecommunications industry
- customer support
- product line
- design processes
- data mining
- design methodology
- embedded systems
- product development
- multimedia communication
- digital tv
- efficient implementation
- lifecycle management
- software architecture