Incorporating Contextual Information into a Mobile Advertisement Recommender System.
Ke ZhuYingyuan XiaoPengqiang AiHongya WangChing-Hsien HsuPublished in: APWeb (2015)
Keyphrases
- contextual information
- context aware
- recommender systems
- mobile advertising
- implicit feedback
- mobile devices
- collaborative filtering
- information filtering
- mobile phone
- mobile computing
- high level
- context awareness
- mobile applications
- ubiquitous computing
- contextual knowledge
- user context
- user preferences
- user profiles
- mobile users
- mobile environments
- global information
- ambient intelligence
- user modeling
- mobile networks
- social context
- contextual factors
- information overload
- contextual features
- information retrieval
- context aware recommendation