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The Ten Shades of Silver: Segmentation of Older Adults in the Mobile Phone Market.

Andraz PetrovcicAna SlavecVesna Dolnicar
Published in: Int. J. Hum. Comput. Interact. (2018)
Keyphrases
  • mobile phone
  • older adults
  • mobile devices
  • smart phones
  • mobile users
  • mobile learning
  • m learning
  • user groups
  • mobile phone users
  • mobile applications