An Investigation of Customers' Loyalty to Social Commerce Websites.
Hilal AlhulailMartin DickAhmad AbareshiPublished in: ICE-B (2015)
Keyphrases
- potential customers
- social commerce
- website
- business models
- customer satisfaction
- cloud computing
- customer relationship management
- social web
- customer loyalty
- switching costs
- online stores
- service quality
- online shopping
- special issue
- business processes
- electronic commerce
- web documents
- case study
- web pages
- database
- marketing strategies
- online services
- service providers
- query processing
- website design
- search engine