Cooperative advertising contract design in a supply chain with an offline showroom under asymmetric information.
Mengli LiXumei ZhangBin DanPublished in: J. Oper. Res. Soc. (2022)
Keyphrases
- multiagent based simulation
- supply chain
- revenue sharing
- cooperative
- supply chain management
- market demand
- lead time
- quantity discount
- inventory management
- operating costs
- inventory control
- capacity planning
- decision making
- product life cycle
- bullwhip effect
- supplier selection
- service level
- multi agent systems
- profit sharing
- stackelberg game
- economic order quantity
- multi agent