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Inexpensive Marketing Tools for SMEs.
José Avelino Vitor
Teresa Guarda
Maria Fernanda Augusto
Marcelo León
Datzania Villao
Luis Mazon
Yovany Salazar Estrada
Published in:
ICITS (2018)
Keyphrases
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data mining
software tools
low cost
decision support
decision making
website
predictive modeling
customer relationship management
social media
user friendly
end users
telecommunications industry
success stories
real time
information systems
artificial intelligence
genetic algorithm
databases