Pure-Strategy Nash Equilibria of GSP Keyword Auction.
Linjing LiDaniel ZengHuimin ZhaoPublished in: J. Assoc. Inf. Syst. (2012)
Keyphrases
- nash equilibria
- pure strategy
- auction mechanisms
- game theory
- sponsored search advertising
- mechanism design
- incomplete information
- sponsored search auctions
- game theoretic
- nash equilibrium
- stochastic games
- mixed strategy
- cooperative
- combinatorial auctions
- solution concepts
- multi agent systems
- multi agent learning
- resource allocation
- congestion games
- multiagent learning
- evolutionary game theory
- mathematical programming
- machine learning