A Performance Index for Traditional Retailers Incorporating Digital Marketplace: Benchmarking Through Data Envelopment Analysis (DEA).
Isotilia Costa MeloP. N. Alves JuniorJ. S. CallefiT. K. KodamaMarcelo Seido NaganoDaisy Aparecida do Nascimento RebelattoPublished in: J. Organ. Comput. Electron. Commer. (2022)
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