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Relationship marketing in online retailing: a theoretical and empirical analysis from an Indian perspective.
Deepika
Shashank Vikram Pratap Singh
Published in:
Int. J. Bus. Inf. Syst. (2023)
Keyphrases
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website
data mining
online learning
viewpoint
real time
decision making
web pages
online advertising
customer relationship management
long term
social media
internet marketing
internet advertising
email
small and medium sized