A Framework of Business Intelligence-Driven Data Mining for E-business.
Yang HangSimon FongPublished in: NCM (2009)
Keyphrases
- business intelligence
- data mining
- data warehousing
- data analysis
- data warehouse
- knowledge discovery
- decision support
- activity monitoring
- strategic management
- microsoft sql server
- case study
- business information
- knowledge management
- databases
- end users
- sql server
- microsoft office
- decision making
- machine learning
- text mining
- conceptual model
- object oriented
- association rules
- business decisions
- business intelligence systems