Mining the change of customer behavior in dynamic markets.

Cheng-Kui Huang Ting-Yi Chang Badri G. Narayanan

Published in: Inf. Technol. Manag. (2015)

Keyphrases

customer behavior
transactional data
web logs
knowledge discovery
customer segmentation
behavior patterns
data mining
historical data
data mining methods
data mining technology
log files
pattern mining
association rule mining
electronic commerce
knowledge acquisition
keywords
social networks