An extended TAM for analyzing adoption behavior of mobile coupon.

Sudarsan Jayasingh Uchenna Cyril Eze

Published in: MoMM (2009)

Keyphrases

perceived usefulness
technology adoption
mobile phone
mobile commerce
mobile technologies
mobile devices
e government
mobility patterns
factors that affect
human behavior
mobile learning
mobile users
mobile applications
mobile terminals
wireless sensor networks
mobile apps
information technology