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Alignment of the Purchasing Strategy to the Business Strategy: An Empirical Study on a Harbour Cranes Company.
Sandra Martínez
Miguel Mediavilla
Jenny Bäckstrand
Carolina Bernardos
Published in:
APMS (3) (2014)
Keyphrases
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business strategy
information technology
information systems
competitive environment
customer service
competitive advantage
strategic decision making
knowledge management
optimal design
case study
databases
business analytics