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An Exploratory Study of the Business Strategies for Virtual Idols in the Era of Phygitalization - Analysis in the Perspective of Cases in China.
Han Han
Minling Lin
Francesco Zurlo
Published in:
HCI (45) (2021)
Keyphrases
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information systems
statistical analysis
real world
electronic commerce
data sets
neural network
artificial intelligence
business processes
hong kong
supply chain management