An eye-tracking paradigm to explore the effect of online consumers' emotion on their visual behaviour between desktop screen and mobile screen.
Yoonmin HwangKun Chang LeePublished in: Behav. Inf. Technol. (2022)
Keyphrases
- eye tracking
- eye movement data
- eye movements
- eye tracking data
- visual field
- small screen
- scan path
- gaze contingent
- visual attention
- bright pupil
- visual search
- eye gaze
- mobile devices
- smooth pursuit
- human computer interaction
- eye tracker
- infrared light
- real time
- eye fixations
- program comprehension
- mobile phone
- facial expressions
- visual features
- gaze detection
- visual information
- gaze estimation
- implicit feedback
- head mounted
- saliency map
- gaze direction
- user interface
- eye tracking technology
- eye detection and tracking