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The Impact of Customer Community Participation on Customer Behaviors: An Empirical Investigation.
René Algesheimer
Sharad Borle
Utpal M. Dholakia
Siddharth S. Singh
Published in:
Mark. Sci. (2010)
Keyphrases
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electronic commerce
customer service
customer satisfaction
open source software development
customer behavior
customer relationship management
customer requirements
decision making
marketing strategies
data sets
information retrieval
online communities
open source software
customer data
churn prediction