Factors for Customers' AI Use Readiness in Physical Retail Stores: The Interplay of Consumer Attitudes and Gender Differences.
Nina KolarBorut MilfelnerAleksandra PisnikPublished in: Inf. (2024)
Keyphrases
- gender differences
- attitudes toward
- computer self efficacy
- statistically significant
- job satisfaction
- customer behavior
- survey data
- perceived usefulness
- male and female
- supply chain
- technology acceptance
- online stores
- service providers
- university students
- digital games
- college students
- computer technology
- multimedia
- electronic commerce
- pricing strategies
- information technology