Converting music streaming free users to paid subscribers: social influence or hedonic performance.
Charlie C. ChenSteven LeonMakoto NakayamaPublished in: Int. J. Electron. Bus. (2018)
Keyphrases
- social influence
- social networks
- social interaction
- online communities
- social relations
- online social
- social psychology
- social relationships
- end users
- user preferences
- network structure
- influence propagation
- user interface
- collaborative filtering
- social graph
- viral marketing
- power law distribution
- data streams
- online social networks
- recommender systems