Opinion Maximization in Social Networks
Aristides GionisEvimaria TerziPanayiotis TsaparasPublished in: CoRR (2013)
Keyphrases
- social networks
- viral marketing
- social network analysis
- online social networks
- sentiment analysis
- link prediction
- objective function
- social networking
- social interaction
- social media
- positive or negative
- information diffusion
- social network data
- sentiment classification
- heterogeneous social networks
- social network sites
- social relationships
- information flow
- community detection
- real time
- case study
- website
- network structure
- opinion leaders
- direct optimization