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Applying experimental online auctions in marketing research for multi-channel firms.

Seonyoung ShimByungtae Lee
Published in: Expert Syst. Appl. (2010)
Keyphrases
  • multi channel
  • online auctions
  • single channel
  • information technology
  • data collection
  • mac protocol
  • feature extraction
  • wavelet transform
  • electronic commerce
  • bid prices