Impact of Social Influence on Adoption Behavior: An Online Controlled Experimental Evaluation.
Soumajyoti SarkarAshkan AlealiPaulo ShakarianMika ArmentaDanielle SanchezKiran LakkarajuPublished in: CoRR (2019)
Keyphrases
- social influence
- behavioral intention
- experimental evaluation
- technology adoption
- online communities
- online social
- internet enabled
- social interaction
- technology acceptance
- social factors
- social networks
- online learning
- social psychology
- social influences
- network effects
- social relations
- factors that influence
- network structure
- user preferences
- factors influencing
- online environment
- attitudes toward
- social behavior
- social relationships
- content analysis
- factors that affect
- social media