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Why do newcomers participate in virtual communities? An integration of self-determination and relationship management theories.
Hsien-Tung Tsai
Peiyu Pai
Published in:
Decis. Support Syst. (2014)
Keyphrases
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virtual communities
relationship management
customer relationship management
social networks
information systems
trust and reputation systems
virtual world
online communities
information sharing
social network services
data mining
data analysis
knowledge management
quality of service
data mining applications