Characterizing User Behavior on a Mobile SMS-Based Chat Service.
Rafael de Almeida OliveiraWladmir Cardoso BrandãoHumberto Torres Marques-NetoPublished in: SBRC (2015)
Keyphrases
- user behavior
- text messaging
- short message service
- mobile phone
- individual user
- mobile services
- instant messaging
- mobile internet
- user experience
- user interaction
- mobile devices
- user behavior patterns
- online advertising
- web usage mining
- user preferences
- user browsing
- short messages
- implicit feedback
- user activities
- log analysis
- user actions
- mobile applications
- computer mediated communication
- social networking
- browsing behavior
- search behavior
- web services
- user clicks
- website